Filippo Berio Olive Oil billboard...
This Filippo Berio billboard for its olive oil is a great example of a brand using the advertising medium creatively.
Their agency has embraced the shape of the billboard in the design of the ad, with a rectangular serving plate for dipping bread into the oil which cleverly spells out their brand name. It also gives the billboard some depth, making it seem almost 3D.
This eye-catching food billboard was snapped along Sunset Boulevard and Stanley Avenue on December 2, 2011.