TRIO DAY: Red Riding Hood movie billboards...
When all else fails and new ideas are in short supply, the film studios seem to look to literary classics and iconic fairytales, take for example the Brothers Grimm's Little Red Riding Hood.
To make this version a little more appealing to contemporary audiences the wolf is now a werewolf and the movie is helmed by the director of Twilight, so some supernaturally popular credentials for this new take on the 700 year old legend.
Whatever the modern interpretation, you'll have to agree that Amanda Seyfried wears the red cloak well (although she's not so little) and these billboards look dramatic and intriguing. The absence of primary colours aside from the rich red of her hooded cloak and the bloodied film title text, really make these visuals pop.
The larger billboard was photographed at Warner Bros. Studios in Burbank, California and the 'Who's Afraid?' version along L.A.'s Sunset Strip on February 6. The other versions with Amanda Seyfried kneeling in the snow and running through the forest were snapped on a gloomier February 16, 2011.
