Road Billboard

Don't you just love this billboard for new horror movie the Cabin in the Woods (and also the fact that it's released on Friday 13th).

When you first look at it you think it simply illustrates the title of the movie, but then on second glance you realize that everything is not as it seems and that is one weird, unconventional upside-down and oddly-shaped cabin.

It certainly helps challenge those preconceived ideas about those usual slasher in the woods type horror story, as the tagline suggests - 'You think you know the story'.
The ad also has a certain smudged appearance in the top righthand corner which gives it a weatherworn and authentic outdoorsy feel.

These cool billboards for the movie were snapped along L.A.'s Fairfax Avenue on March 20 and along Santa Monica Boulevard on April 1, 2012.