FCUK Friction fragrance billboards...
French Connection still believes there's mileage in its controversial fcuk branding and adding fuel to the fire the fashion chain has launched a range of fragrances for men and women called fcuk friction.
The suggestive mono ads for the new fragrances are certainly spot on, with their sensual tangle of bodies and hair making for an arresting visual.
This square format billboard was snapped on a gloomy November 18 along La Brea Avenue in L.A.
The standard landscape billboard was photographed along L.A.'s Sunset Boulevard on November 3 and the other curved version in the skies of New York's Times Square on November 5, 2011.
