TV WEEK: Dustin Hoffman Luck billboards...
Today is Daily Billboard's lucky day, not only does it mark our second anniversary, but we also get to enjoy two billboard formats for Dustin Hoffman's new HBO drama, 'Luck'.
In this new horse racing series, The Graduate and Tootsie star follows in the footsteps of other big movie stars who've made the transition from the big screen to television, like Glenn Close in Damages, Danny DeVito in It's Always Sunny in Philadelphia and Kiefer Sutherland in 24.
The standard size billboard ad first appeared along Fairfax Avenue near Melrose Avenue on a gloomy December 19, 2011 and subsequently graced La Brea Avenue on January 9, 2012. The giant-sized billboard for Luck was snapped along Sunset Boulevard on January 5, 2012.
That brings another TV WEEK to a close. Here's to many more exciting weeks, months and years to come here at Daily Billboard.